Friday, January 2, 2015

Gucci Spring/Summer 2015: preview

Malgosia Bela gets bohemian for Mert & Marcus for Gucci's SS15 campaign.

None of these look like particularly campaign-worthy shots. They seem more like a lookbook. I think it's the white background and the harsh lighting. No atmosphere is created; the clothes are just thrust into your face (which isn't technically a bad thing), and Malgosia looks oily.

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